Could You Save £1000
This Year By Going Green?

M&S has launched the Plan A Way to Save - a collection of simple and easy 'green' changes that are designed to save family households up to £1000 a year.

This is equivalent to reducing UK household bills by £19 billion and enough energy to power all the streetlights in the UK for 40 years.

The campaign marks the second anniversary of Plan A, M&S' 100 point 'eco-plan', and will launch with online marketing, in store décor and extend as far as wash labels in clothing. The launch comes as M&S unveils research showing whilst many people still don't know how easy it is to 'go green', at the same time they are concerned about saving money:

• A quarter of us say we still need more help understanding how to make 'green' changes;
• 67% of us shop around to find the best deals and over half of us have looked at our household outgoings to see where we can cut back;
• But. only 20% think about green ways to save money.

M&S has worked with the Energy Saving Trust and WRAP to verify and create The Plan A Way to Save which builds on the success of M&S initiatives such as Wash at 30°C and The Oxfam Clothes Exchange. In addition, it includes new tips designed to cut the cost of customers' energy bills when they do their laundry and also initiatives that have been developed by the Energy Savings Trust and WRAP.

The Plan A Way to Save is the first campaign to pull together a package of up to £1000 worth of easy to implement tips that involve no additional costs:

1. Wash Low, Spin Fast, Tumble less - Cut up to 40% of the energy bill racked up when doing laundry by changing washing and drying habits. Potential Saving: £38 per year.
2. M&S Energy - Receive M&S vouchers as a reward for reducing energy use by 10%. Potential Saving: £175 per year.
3. Household Energy Efficiency Measures - Turning down the thermostat by one degree and switching off lights in empty rooms could save over £60 a year. Potential Saving: £68 per year.
4. Love Food, Hate Waste - Follow tips on the M&S website and households could save up to £600 a year by cutting down food waste. Potential Saving: £600 per year.
5. Energy efficient driving practice - Checking and adjusting tyre pressure is just one thing motorists could do to save up to £200-£250 per year on fuel costs. Potential Saving: £230 per year.
6. The Oxfam Clothes Exchange - Save £5 for every £35 spent in M&S on clothing and homeware for taking unwanted M&S clothes to Oxfam. Potential Saving: £20 per year.

Philip Sellwood, CEO of the Energy Saving Trust commented: "I urge householders to make the Plan A Way to Save their commitment for 2009. Marks & Spencer's useful collection of tips demonstrate how easy it is to make big savings without having to drastically change your lifestyle. Together we can shave £19 billion off the nation's household bills, that's an incredible amount of money. This time next year we could all be £1000 richer!"

To find out more visit www.marksandspencer.com

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